Destination Stratford

Stratford Tourism Alliance, operating as Destination Stratford, is Stratford’s official destination marketing organization since 2007. The Stratford Tourism Alliance is a government-funded organization with a purpose to develop, manage and promote “Destination Stratford” as a national and international tourism icon.


47 Downie Street Stratford, ON, N5A 1W7

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"The STAT grant was essential in bringing the Lights On Stratford winter lights festival to fruition with the acquisition of LF2 projector technology which enabled 20 local businesses to participate in the economic recovery initiative. And we’re excited to continue using these projectors to maximum effect in highlighting tourism activities throughout 2021 and for years to come. Thank you for supporting our local tourism sector!"

Zac Gribble, Executive Director

Project Summary

The purchase of LF2 projectors allowed Destination Stratford to work with 20 downtown businesses and locations to highlight each business with unique projections in the storefront windows during the Lights On Stratford winter festival of lights. Phase II of the project will be custom projections at Destination Stratford’s visitor centre and other prominent locations to highlight visitor experiences throughout the year.

Key Impacts

• Acquisition of LF2 projection technology that allows tourism experiences to be highlighted and enhanced for years to come

• Collaboration with 20 downtown businesses/locations with custom projection displays during Lights On Stratford

• Employed 4 arts professionals for installation, design and maintenance

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